FULFILL YOUR ENTREPRENEURIAL SPIRIT
Being an entrepreneur can be a lonely venture, especially if you’re a one-person founding team. Without co-workers to use as sounding boards, you might miss out on new strategies or perspectives. Create a community of entrepreneurs by signing up for a business workshop, class or panel.
STORY: Muriel Vega
PHOTO: Stephen Payne
The Advanced Technology Development Center, a statewide incubator headquartered in Midtown, educates technology startup founders on how to scale their businesses from idea to reality through coaching, networking and a solid curriculum. The nearly 40-year-old center has been recognized across the globe and has graduated 170-plus companies and their founders from its incubator to great success. After joining the ATDC’s Educate program online for a quarterly fee of $25, you can access its entrepreneurs’ curriculum that covers modules on customer discovery, investor readiness, financial literacy as a founder, marketing, hiring talent and more. It includes a monthly entrepreneur night and access to ATDC’s volunteer expert mentor network, a valuable resource for first-time entrepreneurs. The program has rolling admission, with a new session starting every third week.
75 5th St. N.W., 30308
General Assembly Atlanta
Located on the second floor of Ponce City Market, General Assembly is more than a coding boot camp—it offers both onsite and online workshops on product management, digital marketing, data science, visual design and more. Adding a course to your resume can help you bump up your earning power or grow your business. Classes are offered on a rolling basis with a job-hunting showcase at the end of the program. Don’t have the bandwidth to commit to a part-time course? General Assembly also offers two-hour workshops with local leaders in copywriting, marketing, sales, programming languages and more. During weekly panels, local entrepreneurs share insight into how they built their businesses. (Be sure to stick around for some post-panel networking, too.) Events and workshops vary in price (they’re typically less than $100) and are announced weekly via General Assembly’s social media platforms and online event calendar.
675 Ponce De Leon Ave. N.E., 30308 (Ponce City Market)
This nonprofit arts organization may not come immediately to mind when thinking of new skill workshops, but WonderRoot has been arming the Atlanta creative community with entrepreneurship skills while fostering social change for 15 years. The Reynoldstown-based organization offers access to its spaces to both community members and artists in Atlanta in exchange for a membership fee (various levels are offered depending on your needs). The state-of-the-art recording studio can be booked by appointment for recording an audio book or course for your business. The digital media lab offers workshops on how to use Adobe software to edit your audio/ video and create marketing collateral. Photography aficionados can head to a workshop in the dark room to learn more about shooting, developing and printing black-and-white 35mm film.
982 Memorial Dr. S.E., 30316